Effective Date: 12/10/2024

1. Introduction

Welcome to Sexy Clothing! This privacy policy explains how we collect, use, and share your personal information when you visit or make a purchase from https://sexyclothing.co.uk (“the Website”).

By using our website, you agree to the terms of this Privacy Policy.

2. Information We Collect

We collect the following types of personal information to fulfill orders and improve your experience on the Website:

  • Personal Information: Name, email address, shipping address, and payment information.
    (For payment information, we do not store this directly on our website. All payments are processed securely through third-party providers such as Stripe or Revolut.)
  • Non-Personal Information: IP address, browser type, and device information.

3. Purpose of Data Collection

We use the collected information to:

  • Process and fulfil your orders.
  • Communicate with you regarding your orders.
  • Improve our website and services through analytics.

We process your personal data based on the following legal grounds:

  • Performance of a contract: To fulfil your orders and provide customer support.
  • Legitimate interests: To improve our website and services and communicate with you about your orders.

4. Data Sharing

We only share your personal information with third parties as necessary to run our business. This includes:

  • Alterego Lingerie: For order fulfilment in the order process.
  • Google Analytics, Microsoft Clarity, or similar: For marketing and analytics purposes.

We do not sell your personal data to third parties. These third parties are bound by confidentiality agreements and are not allowed to use your data for their own purposes.

5. Data Storage and Security

Your personal data is securely stored using WooCommerce and built-in WordPress security measures. We implement encryption and other security practices to protect your information.
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected or to comply with legal obligations. If there is no account activity for a period of 2 years, your data will be automatically deleted.

6. User Rights

As per GDPR and UK data protection regulations, you have the following rights regarding your personal data:

  • Access: Request access to the personal data we hold about you.
  • Correction: Correct any inaccurate or incomplete personal information.
  • Deletion: Request the deletion of your personal data.
  • Restriction: Request restrictions on how we process your data under certain conditions.

To exercise any of these rights, please contact us at contact@sexyclothing.co.uk or through our Contact Us page.

7. Cookies and Tracking Technologies

We use cookies and tracking technologies to enhance your browsing experience and gather analytics on website usage. These cookies allow us to:

  • Enable essential website functionality (Necessary cookies).
  • Track user behaviour and improve our website (Analytics cookies like Microsoft Clarity and Google Analytics).
  • Show advertisements and perform related activities.

By using our website, you consent to our use of cookies. However, you have the option to manage your cookie preferences or decline non-essential cookies through your browser settings or our cookie preference tool.
You can change your cookie preferences at any time, and we encourage you to review our cookie settings regularly.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. Any changes will be posted on this page, and the “Effective Date” at the top will be updated accordingly.
If the changes are significant, we will notify you via email or a prominent notice on our website. We encourage you to review this policy regularly to stay informed about how we protect your information.

9. Contact Us

If you have any questions or concerns regarding this Privacy Policy or how your personal information is handled, please contact us at:
Email: contact@sexyclothing.co.uk or through our Contact Us Page.